Digital DNA Tourism
20 November 2017, Ulster Folk & Transport Museum
20 November – Ulster Transport Museum – Belfast
From April 2016 to March 2017 over £862M was spent by local and international visitors in Northern Ireland; an incredible 11% increase from 2015 with an estimated 4M hotel room nights sold since January 2017.
As digital technology evolves, the opportunity for businesses in this sector to grab a larger portion of the market is unprecedented. In partnership with Tourism NI, Digital DNA Tourism is Northern Ireland’s only Hospitality, Travel & Leisure event focused on digital technology. The event helps businesses who operate in the tourism and hospitality sector to realise the opportunities and overcome the challenges in their industry with the help of digital technology.
With a 102% increase in delegates in just 2 years, Digital DNA Tourism demonstrates there’s major interest and desire from the Hospitality, Travel & Leisure sectors to learn more about digital technology. This ranges from social media marketing, video content, augmented reality to front/back end software and systems that improve efficiency.
#BePartOfIt and get a larger market share of this booming industry in Northern Ireland!
Top Sectors that attend Digital DNA Tourism
Hoteliers, B&B’s, guesthouses and holiday rentals are the backbone of the tourism sector. As the home away from home for those visiting your area, you need to provide a modern and friendly customer experience and this starts from the moment a potential guest looks for your business. Find out if your business is competing with the best or in need of review!
An intrinsic part of tourism is the hospitality sector who provide the entertainment and culture for many of those visiting our shores. As a hospitality provider, it’s important to realise the tourist market both domestic and international can be extremely important for development and growth. Learn how your business can take the next step with our inspiring speakers and workshops.
As the place to go when visiting your local area, are you providing an experience to remember or are you losing potential visitors because of your online presence?
How are you reviewed online and how do bloggers and influencers have an impact on your visitor numbers? Take a review of your business and learn from others in your industry.