Digital DNA 2017: Bringing the World’s Tech Leaders to Belfast
By Matthew O'Connor
April 7, 2017
Speakers from some of the world’s biggest tech companies are coming to Belfast Northern Ireland this summer to inspire over 2,000 local and international delegates at Ireland’s leading business and technology event.
Digital experts from organisations including Google, Twitter, YouTube, Adobe, Motorola and Microsoft will give their insights into cutting edge technology and digital trends at Digital DNA 2017 in the city’s St George’s Market on June 6th and 7th.
The event, which has Deloitte Digital as its principal partner, will feature keynote presentations across six stages, alongside studio sessions, panel discussions and exhibitor spaces covering the five core themes of marketing, data, security, fintech and innovation.
Digital DNA brings together people from across the globe working in every industry and job role to work together and do business differently. It helps them respond to the opportunities and threats of digital by demonstrating how they can harness digital technologies and trends to shape their daily working life, business strategy and allow the business/organization to succeed in the marketplace.
The event, now in its fifth year, has been backed once again by Deloitte Digital. It will be supported by the talented teams from Deloitte Digital’s Belfast and London studios, which deliver technology solutions for some of the world’s biggest organisations.
Other partners include Microsoft, Kx Systems, Ulster University and The Open University, as well as Invest NI, Virgin Media Business, Onecom and Samsung.
Speaking at the launch, Digital DNA’s Founder & Managing Director Gareth Quinn said:
“Northern Ireland is holding its own among the world’s great technology hotbeds and we want to build on our work over the past 4 years by delivering an event that reflects the thriving tech community here. But we know we are capable of even more. With a world class partner in Deloitte Digital, an amazing venue in St George’s Market and speakers from some of the biggest brands on the planet, we’re confident that Digital DNA is truly unmissable, attracting a mix of people working in traditional business or tech that have an ambition to grow in their role or company and empowering them with first class knowledge, experiences and relationships.
Mike Robinson, CTO at Deloitte Digital, said: “Belfast’s tech economy is in a strong position, with the city becoming a vibrant hub for leaders in a number of different digital sectors. Digital DNA brings these talented people together with experts from around the world and provides a brilliant forum for them to inspire and challenge one another, to transform how they work and to identify the skills they need to compete with the very best.
“Deloitte Digital is proud to be principal partner for Digital DNA, which has gone from strength to strength over the past five years, helping organisations to embrace new technologies, nurture innovation and contribute to the continued growth of Belfast’s burgeoning tech sector. Deloitte Digital’s team of creators is a key part of that community, building innovative digital solutions that help some of the UK’s largest companies find their own disruptive advantage.”
Being in the heart of a vibrant, eclectic and interesting city allows Digital DNA’s delegates from across the world to see what Belfast offers. Through social events and gatherings across the city, a marketplace in the heart of Belfast and an array of award winning attractions, bars and restaurants, Digital DNA is bringing business, technology and people together in a unique, social environment that fosters partnerships and can strengthen existing ties with clients and colleagues.
Gareth Quinn added: “We have a really exciting social programme including an exclusive dinner, social gatherings in some of Belfast’s most famous watering holes and an after party that brings the famous culture of Belfast to the fore. It really can’t be missed and I’d urge businesses far and wide to be part of it.”